
Invest in a foundation for scalable growth.
Logo Design, Brand Identity & Brand Strategy
Comprehensive Branding Package
for Growing Businesses
What is comprehensive Branding?
A brand needs to hit hard and fast. But it also needs to last. Branding is the art and science of building a complete brand identity that resonates across every touchpoint. It's more than just a beautiful logo or a sleek website—it's the strategic framework that shapes how a business is perceived, remembered, and experienced.
The Comprehensive Branding Package brings together all the essential elements needed to build a memorable brand presence that grows with the business. It's a strategic combination of brand identity, strategy, and digital presence that works in harmony to tell a cohesive brand story.
What's included:
Brand Strategy Development: Deep-dive into market positioning, target audience analysis, and competitive landscape
Visual Identity Creation: Logo design, color palette, typography, and custom design elements
Brand Guidelines: A complete playbook for consistent brand implementation
Creative Direction: Visual storytelling approach that captures the brand's unique personality
While many businesses piece together these brand development elements over time (often learning some expensive lessons along the way), this package creates a solid foundation from day one. It eliminates the common pitfalls of inconsistent branding or misaligned messaging that can hold growing businesses back.
Each component is carefully crafted to support long-term growth while remaining flexible enough to evolve with the business. Think of it as building a house – starting with a solid foundation means less fixing and patching down the road.

Custom Brand Identity + Comprehensive Brand Strategy
Comprehensive Branding
TIMELINE
4 Weeks
Invest in a foundation for scalable growth.
This comprehensive Custom Brand Identity + Comprehensive Brand Strategy package offers a holistic approach to developing and refining your brand. It combines in-depth strategic planning with professional visual design to create a cohesive, impactful brand presence.
WHAT YOU WILL GET
-
1:1 Consultation to discuss your brand strategy
Brand Audit
Brand Overview
Brand Voice
Brand Tone
Brand Personality
Mission Statement
Vision Statement
Unique Selling Proposition
Brand & Audience Values
Audience Pain Points
Audience Persona
Market Positioning
Audience & Competitor Analysis
-
Moodboard
Colour Palette
Colour Hierarchy
Typography Research
Logo Direction
-
Primary & Secondary Logos
Logo Marks
Custom Icon
Typography Suite
Deliverable File Types (.ai, .eps, .jpg, .png, .svg)
Social Media Launch Graphics
5 Branded Instagram Highlight Covers
3 Branded Adobe Express/ Canva Social Media Templates
Brand Guidelines Book
This comprehensive package is best for:
Established businesses ready for a significant rebrand
Fast-growing startups needing a robust brand foundation
Professional service firms aiming to stand out in competitive fields
E-commerce businesses looking to create a strong online presence
Ambitious entrepreneurs with a clear, long-term vision for their brand
This package is designed for those who understand the critical role a well-defined brand plays in long-term success. This option is ideal for those ready to make a substantial investment in their brand's future, seeking both the strategic depth and creative execution needed to make a lasting impact in their industry.
Why choose us?
Expertise and Experience
We specialize in brand identity, logo design, brand strategy, creative direction, and web design & development. This comprehensive skill set allows us to create cohesive and impactful brand experiences.
Tailored Approach
We don't believe in one-size-fits-all solutions. Our services are customized to meet the unique needs and goals of each client, ensuring that their brand stands out in their specific market.
Holistic Brand Development
Beyond just visual design, we focus on developing comprehensive brand strategies that align with our clients' business objectives and target audience.
Authenticity
We bring a genuine, transparent approach to our work, fostering trust and open communication with our clients throughout the branding process.
Value for Money
We offer professional-quality branding at price points accessible to startups and small businesses. Our services provide a strong return on investment by helping clients establish a credible market presence.

FAQs
-
Our Comprehensive Branding package includes brand identity and logo design, brand strategy development and creative direction. It's a complete solution for businesses looking to establish or revamp their brand presence.
-
We'd love to say it's as quick as instant noodles, but great branding takes time. Usually, we're looking at 4–8 weeks. But hey, Rome wasn't built in a day, and neither was its branding (we assume).
-
Not necessarily. While it's helpful if you have some ideas, our process is designed to guide you through brand discovery. We'll work together to uncover and articulate your brand's unique qualities, regardless of your starting point.
-
We welcome client input throughout the process. Some clients prefer to be heavily involved, while others are comfortable letting us take the lead. We're flexible and can adapt to your preferred level of involvement.
-
We take a focused, iterative approach to logo design. Instead of presenting multiple concepts at once, we work on one concept at a time. This allows us to dive deep into each idea, refining and perfecting it based on your feedback. We'll continue this process until we've created a logo that perfectly captures your brand's essence. This method ensures that each concept receives our full attention and creativity, and that you're involved in every step of the design evolution.
-
While this rarely happens (we're pretty good at what we do!), we understand that tastes can vary. If you're not happy with the initial concepts, we'll have a discussion to better understand your vision and create a new round of designs.
-
While the Essential Package doesn't include website design, our Brand Transformation Package includes a custom website as well.
We'd be happy to discuss adding this to your package or tackling it as a separate project.
-
Yes, we offer implementation support after the branding process. This can include assistance with website setup, creating marketing materials, and guidance on brand application across various channels.
-
Besides our charming personalities? We bring a unique blend of creativity, strategy, and real-world business experience. We've been in the trenches, we've made mistakes, and we've learned from them. Plus, we genuinely care about your success. We're not just here to cash a check - we're here to help you win.
-
There's no such thing as a boring industry, only boring branding! We love a challenge. Whether you sell industrial-grade staplers or provide tax services, we'll find a way to make your brand shine.
-
Great question! The first step is to schedule a free consultation call. We'll discuss your business, your goals, and how we can help you achieve them. From there, we'll provide a detailed proposal and timeline for your Essential Branding Package.
Comprehensive
Branding is particularly
well-suited for:
Startups and new businesses looking to establish a strong brand presence from the outset.
Established companies undergoing significant changes or pivots in their business model.
Organizations seeking to refresh their image and better align their brand with current market positioning.
Businesses expanding into new markets or launching new product lines that require cohesive branding.
Companies struggling with inconsistent brand messaging across different platforms and touchpoints.
Entrepreneurs who recognize the value of professional branding but lack the in-house expertise to develop it.
This package is particularly beneficial for businesses that understand the importance of a holistic approach to branding and are ready to invest in a complete brand overhaul or development.

Ready to Stand Out?
Let's Brand Together!
Don't let your awesome business idea hide in plain sight. Take the first step towards a brand that turns heads and opens wallets.
In just 30 minutes, we'll explore how the Comprehensive Branding Package can transform your business from "Who's that?" to "Wow!"
No strings, no pressure – just a friendly chat about your brand's potential.
Spots are limited, so grab yours before they're gone!
Need a website to match your new brand?
We can build a website that perfectly complements your brand identity. Our combined packages include:
Brand Kickstarter (Foundational Identity + Mini Website)
Brand Accelerator (Growth Identity + Small Website)
Brand Transformation (Comprehensive Identity + Custom Website)
Each option pairs our branding services with a custom-designed website.
Interested in adding a website to your branding project? Let's talk about the best fit for your needs.